B2B · Funnel Architecture · Lead Gen · Email/SMS
AAE: B2B Fundraising Funnel
Problem: 34-year-old fundraising program with manual lead intake and high CPL.
Outcome: CPL reduced from $7 to $1, catalog requests up ~1000%.
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E-commerce · Acquisition · Shopify · Wholesale
Drip n' Dip: Acquired & Scaled 5x
Problem: Family-owned candy business facing closure with $1K/month revenue and no online presence.
Outcome: Scaled to $5K/month revenue, secured 4 wholesale accounts, transitioning ownership.
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